Client News: Appleton Coated presents “PrintUtopia: Bright Skies & Smooth Sailing” featuring U1X

“PrintUtopia: Bright Skies & Smooth Sailing” is the newest edition of PrintUtopia, the paper-centric educational series from Appleton Coated featuring U1X from the Utopia® brand of coated printing papers.

Creative professionals are invited aboard PrintUtopia to set a course for greener horizons with this extra-blue shade and ultra-smooth surface, while buoying real savings for their printed communication projects. Furthermore, U1X supports domestic sustainability and American labor forces. Since 1889, Appleton Coated has been based in Combined Locks, Wis.

“Earning see-worthy results, U1X is the brightest paper we make,” says Ferkó X. Goldinger, Appleton Coated’s marketing manager. “Paper’s fundamental purpose is to hold ink on top of the sheet and reflect light, allowing the ink to transmit and absorb specific wavelengths. U1X lends eye-catching momentum and unparalleled performance to printed communications, without compromising environmental or economical responsibilities. While coated paper is sometimes perceived as premium, this new piece shows it is remarkably affordable.”

U1X’s performance is 100% guaranteed and it is first coated paper with a published brightness of 100 D65/97 GE. Using a proprietary triple-coating process, U1X delivers best-in-class surface smoothness for optimal ink lay in gloss, silk and matte finishes. U1X Silk enhances contrast for crisp color, high readability and sharp, clear images.

Wind can power both sailing boats and printing papers. U1X is manufactured with Green Power, which means 100% of electricity is matched with renewable energy credits (RECS) from Green-e®, primarily wind sources. It was the first coated paper certified by the Forest Stewardship Council™ (FSC®) and contains a minimum of 20% post-consumer fiber.

For a copy of PrintUtopia: Bright Skies & Smooth Sailing and for more information about Appleton Coated and the Utopia family of coated papers, visit appletoncoated.com.

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Key Credits
Title: “PrintUtopia: Bright Skies & Smooth Sailing”
Company: Appleton Coated LLC, Combined Locks, Wis.
Paper: U1X silk 100-pound cover
Printing: UV print process with UV inks on the inside panels and conventional lithography on the outside panels; all four-color process with various finishes and techniques
Design: The Thorburn Group, Minneapolis

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