The second in a new series of educational guidebooks, “Curious About Print: Your Guide to the World of SKIN Curious Collection” demonstrates printing techniques and a durability that withstands repeat handling, mailing and other rigors. SKIN’s intense colors and smooth surface are explored through a vibrant, tactile backdrop featuring the tiled mosaics of Spain.

The new “Curious About Print” is available by calling 888-488-6742. The guide explains and shows how to enhance creative printed communications. Ideal applications include brochures, invitations, high-end shopping bags, business cards, original writing papers, envelopes, prestigious invitations, deluxe boxes, notebooks and luxury package designs. SKIN resists abrasion and fingermarks, a unique product feature.

“Beyond the informative content, the guide invites readers to a sensual experience. We want them to closely examine the rich imagery, the boldness of 100% saturated color and the smoothness of each page,” says Ferkó X. Goldinger, advertising and promotion manager. “The feel of SKIN is smooth and sensual. This new guide highlights how to use this unique paper and showcases the paper’s surface.”

Colors permeate SKIN Curious Collection products, which means there are never any white edges, unless the color choice is SKIN Extra White. Because printing on colored paper can be challenging, “Curious About Print” illustrates this with compelling images and techniques. Further, the guide encourages partnering with experienced printers to fully exploit the captivating techniques this paper is capable of performing: offset, UV and digital printing, as well as silk-screening and foil stamping techniques.

New in North America, SKIN Curious Collection’s Extra White Digital 100-pound cover is certified for use on HP® Indigo presses, and is compatible for dry toner-based platforms. For offset and UV presses, choose from 12 colors of 91-pound text or 100-pound cover, and selected colors in 141-pound cover.

Complementing the SKIN Curious Collection, the Curious Collection presents a full offering of Curious Metallics, Curious Translucents, Curious Touch, Curious Particle and Curious Cosmic.

Green Power is now a standard feature for four of the Curious Collection product lines – SKIN, Metallics, Translucents and Particles. For all of the grades that carry this designation, 100% of the electricity used to manufacture these products is matched with renewable energy credits (RECS) from Green-e® certified energy sources, primarily in the form of wind.

Along with Green Power, SKIN Curious Collection products are elemental chlorine free (ECF). The entire Curious Collection is Forest Stewardship Council™ (FSC®) certified (FSC® C007796) and manufactured in ISO 14001 facilities.

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Key Credits
Title: “Curious About Print: Your Guide to the World of SKIN Curious Collection”
Company: Appleton Coated LLC, Combined Locks, Wis.
Paper: SKIN Curious Collection Red and Extra White 100-pound cover
Printing: UV, digital, offset with various inks, finishes and techniques
Writing and Design: The Thorburn Group, Minneapolis

For more information on the Curious Collection, please visit CuriousStory.com and click on “Where to Buy?”

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Filed under: Appleton Coated, CLIENT NEWS, Products, Type-Paper-Print